eCommerce Almanac, 2000 edition

Please download to get full document.

View again

of 252
All materials on our website are shared by users. If you have any questions about copyright issues, please report us to resolve them. We are always happy to assist you.
Categories
Published
Provides detailed profiles for 80+ e-commerce sites from the period just before the bubble burst. Includes information about the companies, their sites, marketing partnerships, background details, some profiles include metrics for revenues, marketing expenditures and number of customers.
  The eCommerceAlmanac: Profiles from the Internet economy Amazon.com, Inc. 1200 12 th Avenue SouthSeattle, WA 98144, U.S.A. Tel. 206-266-1000Fax 206-266-4206  Unique Visitors (March 2000):14,812,000Reach:21.9%Rank:13 ORGANIZATION Business Sector: Books and Music/Videos, ConsumerElectronics, Computer Hardware and Software, Toys andSporting Goods, General MerchandiseFounded: July 1994Employees: 7,600Offline ActivityStorefronts: NoneCatalogs Mailed: NoneFacilities: ã   Seattle, WA headquarters ã   Seattle, WA distribution facility ã   New Castle, DE distribution facility ã   Fernley, NV distribution facility ã   Coffeyville, KS distribution facility ã   Campbellsville, KY distribution facility ã   Lexington, KY distribution facility ã   McDonough, GA distribution facility ã   Grand Forks, ND distribution facility ã   Marston Gate, UK distribution facility ã   Bad Hersfeld, Germany distribution facilityTelecenter: In-house call centers located in Seattle andTacoma, WA; Huntington, WV; Grand Forks, ND; Slough,England; The Hague, Netherlands; and Regensburg, Germany -- Continued on page 5 -- Amazon.com Home Page TheInter mar ket G r o up June 2000 editionReference Series   The eCommerce Almanac2 copyright  2000 by The Intermarket Group Table of Contents Company Profiles Amazon.com................................................ 1Ameritrade................................................... 8AMP Electronic Commerce..........................10Art.com Inc...................................................11Ashford.com, Inc..........................................13autobytel.com inc..........................................15autoweb.com.................................................17BabyCenter Inc.............................................19BarnesandNoble.com Inc..............................21Beyond.com Corp.........................................24Biztravel.com, Inc.........................................26Bluefly, Inc...................................................28Bolt, Inc........................................................30BUY.COM, Inc.............................................32CarsDirect.com Inc.......................................34CDnow, Inc...................................................37CDW Computer Centers, Inc........................39CompUSA Inc..............................................41Crutchfield New Media LLC........................43Dell Online....................................................44drugstore.com, inc........................................45eBay Inc........................................................48Eddie Bauer, Inc...........................................50Egghead.com, Inc.........................................52800.com Inc..................................................54E-LOAN Inc.................................................56eToys Inc......................................................59E*TRADE Group, Inc..................................61Expedia, Inc..................................................65FastParts.com................................................67FirstAuction..................................................68Fogdog Inc....................................................70Food.com Inc................................................72FTD.com.......................................................74Furniture.com Inc.........................................76Gap Inc. Direct..............................................78Garden.com, Inc............................................80Gateway, Inc.................................................82Grainger.com................................................84HomeGrocer.com, Inc...................................86HomePoint Corp...........................................88IMX Exchange..............................................90Ingram Micro Inc..........................................92InsWeb Corp.................................................94International Business Machines..................96iOwn.............................................................97iPrint.com, inc...............................................99iQVC...........................................................101J. Crew Group Inc.......................................103JCP Internet Commerce Solutions, Inc.......105KBkids.com LLC........................................107Lands’ End, Inc...........................................109L.L. Bean, Inc.............................................111Merisel, Inc.................................................113MVP.com, Inc.............................................114NetB@nk....................................................116NetGrocer Inc..............................................118NextCard, Inc..............................................119OfficeDepot.com.........................................122OfficeMax.com...........................................1241-800-FLOWERS, Inc................................125OneCore.com..............................................128Outpost.com................................................130Peapod, Inc..................................................132Pets.com, Inc...............................................134PETsMART.com, Inc.................................136PlanetRx.com Inc........................................138Priceline.com Inc........................................141Quicken Loans Inc......................................143Recreational Equipment Inc........................145Reel.com, Inc..............................................147Charles Schwab & Co. Inc..........................149Sharper Image Corp....................................151SportsLine.com, Inc....................................153Staples.com.................................................156Tower Records............................................158Toysrus.com, Inc.........................................160Travelocity.com Inc....................................162Wal-Mart.com Inc.......................................164Webvan Group, Inc.....................................166Wells Fargo & Company............................169Wine.com....................................................171 Analysis of Profiled Companies Profiled companies at a glance....................177Measuring the size of profiled companies.................................179Offline presence of profiled companies......182Profiled websites at a glance.......................183Technologies deployed byprofiled websites....................................188Driving traffic to profiled websites.............193Customer support infrastructure..................196Financial performance of profiled companies.................................197 eCommerce Market Briefing The Internet user.........................................209Internet user activities.................................214Leading Internet sites and brands................218Sizing B-to-C Internet commerce...............221Internet shopper/purchaser behavior...........227Sizing B-to-B Internet commerce...............230Trends in managing Internetcommerce initiatives...................................233Internet Commerceexecutive compensation..............................238Online advertising overview.......................245   The eCommerce Almanac copyright  2000 by The Intermarket Group 3 List of Charts and Tables Section 2 1.01 Types of Companies...............................................1771.02 Ownership of All Profiled Companies...................1771.03 Ownership of Pure-Play Internet Companies.........1781.04 Most Active Investors............................................1782.01 Online Revenue (1999)..........................................1792.02 Online Revenue Growth (1999 vs. 1998)...............1792.03 Annualized Online Revenue (Q1 2000).................1802.04 Internet Employees per Company..........................1802.05 Customers and Registered Users per ProfiledWebsite (1999)......................................................1812.06 Customers and Registered Users per ProfiledWebsite (1998 vs. 1999)........................................1812.07 Growth in Customers and RegisteredUsers (1998 vs. 1999)...........................................1823.01 Hardcopy Catalog Circulation................................1823.02 Storefront Locations of Profiled Companies..........1834.01 Audience of Websites.............................................1834.02 Age of Profiled Websites.......................................1844.03 Size of Profiled Websites.......................................1844.04 Features in Profiled Websites.................................1854.05 Website Back-end Integration................................1854.06 Advertising on Profiled Websites...........................1864.07 Unique Visitors to ProfiledWebsites (March 2000).........................................1864.08 Growth in Unique Visitors to ProfiledWebsites (March 1999 vs. March 2000)...............1875.01 Hosting Practices of Profiled Websites..................1875.02 Number of Hosts & Connectivity ProvidersUsed by Profiled Websites....................................1885.03 Connectivity Solution Providers Used byProfiled Websites..................................................1885.04 Use of Mirrored Sites by Profiled Websites...........1885.05 Hardware Platforms of Profiled Websites..............1875.06 Operating Systems Deployed byProfiled Websites..................................................1895.07 Webserver Software Deployed byProfiled Websites..................................................1905.08 Commerce Platforms Deployed byProfiled Websites..................................................1905.09 Profiled Websites Employing Personalization.......1915.10 Personalization Solutions Deployed byProfiled Websites..................................................1915.11 Database Platforms Deployed by ProfiledWebsites................................................................1925.12 Payment Processing Applications Deployedby Profiled Websites.............................................1925.13 Affiliate Management Technology Deployedby Profiled Websites.............................................1936.01 Partnerships With Web Portals...............................1936.02 Partnerships With Leading Web Destinationsand Services..........................................................1946.03 Offline Media Employed by Profiled Websites......1946.04 Size of Profiled Websites’ Affiliate Programs.......1956.05 Affiliate Program Commission Rates.....................1957.01 Call Centers at Profiled Companies.......................1967.02 Call Center CRM Representatives..........................1968.01 Business Models of Profiled Websites...................1978.02 Revenue per Employee (1999)...............................1988.03 Revenue Per Visitor (Q1 2000)..............................1988.04 Revenue Per Visitor by Sector (Q1 2000)..............1998.05 Revenue Per Pageview (Q1 2000)..........................1998.06 Revenue Per Pageview by Sector (Q1 2000).........2008.07 Customer Acquisition Cost (1999)........................2008.08 Marketing Expenditures (1998 - Q1 2000)............2018.09 Marketing Budget as a Percentageof Revenue (Q1 2000)..........................................2028.10 Revenue From Repeat Customers (1999)..............2028.11 Average Order Value (1999).................................2038.12 Profitability of Profiled Companies (1999)...........2038.13 Net Margins of Profiled Companies (1999)..........204 Section 3 1.01 U.S. Internet Population (1999/2000)....................2091.02 Top 5 Markets by Internet Access (1999).............2101.03 U.S. Internet Population Growth (1995-2003) .....2101.04 Gender of Internet Users (2000)............................2111.05 Education Level of Internet Users (2000).............2111.06 Household Income of Internet Users (2000)..........2111.07 Age of Internet Users (2000).................................2121.08 Number of Years Online (2000)............................2121.09 PC Penetration Rates at Home andat Work (1998-1999)............................................2131.10 Top 10 Markets by PC Penetration (1999)............2132.01 Where Users Access the Internet (1999)...............2142.02 Total Time Spent Online (1999-2000)..................2152.03 Time Spent Online by Metro Area (1999).............2152.04 Time Spent Online by Age Group (1999).............2162.05 Time Spent Online andPages Viewed (1999-2000)..................................2162.06 Time Spent Online per Session (1999-2000).........2172.07 Leading Online Activities (2000)..........................2173.01 Leading Internet Commerce Sitesby Visitor Traffic (2000)......................................2183.02 Leading Financial Services Sitesby Visitor Traffic (2000)......................................2193.03 Leading Travel Services Sitesby Visitor Traffic (2000)......................................2193.04 Leading Portal Sites by Visitor Traffic (2000)......2203.05 Brand Recognition of InternetCommerce Sites (1998-1999)...............................2204.01 U.S. Population of Online Buyers (1999/2000).....2214.02 Total U.S. Consumer InternetCommerce (1999-2003).......................................2214.03 Consumer Internet Commerce Spendingby Category (Q1-2000)........................................2224.04 Top Consumer Internet CommerceCategories (Q1-2000)...........................................2234.05 Online Purchasing Penetrationby Category (1999)...............................................2234.06 Number of Online Purchases per Buyer (1999).....2244.07 Total Spending per Online Buyer (1999)..............2244.08 Average Transaction Valueby Category (Q1 2000).........................................2254.09 Total Online Holiday Spending (1998/1999)........2264.10 Weekly Online Holiday Spending (1999).............2265.01 How Internet Users Find Websites (1999/2000)...2275.02 Browser-to-Buyer Conversion Rate (2000)...........2275.03 Browser-to-Buyer ConversionRate Trend (1999-2000).......................................2285.04 Why Buyers Make Online Purchases (1999).........2296.01 Total U.S. Business-to-BusinessInternet Commerce (1999-2003)..........................2306.02 Top Business-to-Business InternetCommerce Categories (2000)...............................230   The eCommerce Almanac4 copyright  2000 by The Intermarket Group 6.03 Business-to-Business Internet CommerceSpending by Category (1999-2003)......................2316.04 Average Value of Business-to-BusinessInternet Commerce Transactions (1999)...............2326.05 How E-commerce Transactions areConducted (1988/2003).........................................2327.01 Profit Expectations of Internet CommerceCompanies (1999-2003)........................................2337.02 Off-line Advertising by InternetCompanies (1998-1999)........................................2347.03 Estimated Customer Acquisition Cost of LeadingInternet Commerce Companies (1999)..................2357.04 Average Customer Acquisition Cost (1999) .........2367.05 Technology Spending of Leading InternetCommerce Companies (1998/1999)......................2378.01 Executive Compensation of Leading InternetCommerce Executives (1999)...............................2388.02 Compensation Levels of Internet Managementand Operations Personnel (2000).........................2448.03 Fringe Benefits of Internet Managementand Operations Personnel (2000).........................2449.01 Total Online AdvertisingExpenditures (1996-1999)....................................2459.02 Online Advertising ExpenditureGrowth (1998-2003).............................................2459.03 Reach of Leading Ad Networks (2000).................2469.04 Websites Accepting Advertising (1998-1999)......2469.05 Cost of Online Advertising (1998-1999)...............2479.06 Online Advertising Categories (1999)...................2479.07 How Online Ads Are Priced (1999)......................2489.08 Online Ad Spending by Sector (1998/1999)..........2489.09 Ad Banner Click-Through Rate (1999-2000)........2499.10 Total Offline Advertising Expendituresby Category (1999) ..............................................249 Published June 2000 ISBN 1-882113-13-6 Copyright  2000 by The Intermarket Group, L.P. All charts and data quoted from third-party sources and contained hereinremain the property of and are copyright by their respective owners. All rights reserved.Reproduction or translation of any part of this work beyond that permitted by Sections 107 and 108 of the 1976 United States Copyright Act without the permission of thecopyright owner is unlawful. Requests for permission or further information should be addressed to: The Intermarket Group, L.P., P.O. Box 500126, San Diego, California92150-0126, USA. All information contained in this publication is believed to be obtained from reliable sources. The publication is designed to provide accurate andauthoritative information in regard to the subject matter covered. It is sold with the understanding that neither the authors nor the publisher is engaged in offering legal,accounting or other professional service. If legal advice or other expert assistance is required, the services of a competent professional should be sought. From a Declaration of Principles jointly adopted by a Committee of the American Bar Association and a Committee of Publishers .
We Need Your Support
Thank you for visiting our website and your interest in our free products and services. We are nonprofit website to share and download documents. To the running of this website, we need your help to support us.

Thanks to everyone for your continued support.

No, Thanks